By Saritha Bhukya | August 2026 | 6 min read
Introduction
When I first heard about AI, I thought of it mainly as something that could answer questions.
I didn’t realise how much it would become part of my own learning and creative work.
As I started learning digital marketing, I began experimenting with different AI tools. Some helped me research, some helped me write, and others introduced me to design, video creation, websites, and even app building.
What started as curiosity slowly became an important part of how I learn and try new ideas.
Here are 10 AI tools that have made a difference in my journey so far.
1. ChatGPT – Where My AI Journey Started
ChatGPT was the first AI tool I really explored.
Initially, I used it for simple questions and everyday things such as recipes, travel ideas, comparisons, budgeting, and learning about unfamiliar topics.
Once I started studying digital marketing, I found many more ways to use it. I now use it for brainstorming, blog ideas, content improvement, outlines, and presentations.
It has become one of the tools I return to regularly when I am learning something new.
2. Perplexity AI – Helping Me Research
Perplexity introduced me to a different way of researching online.
I particularly like being able to see sources along with the information. When I am exploring a topic or want to check something I have learned, it gives me another way to approach research.
3.Gemini – Seeing Another Perspective
Gemini became useful when I wanted to look at an idea from another angle.
I sometimes compare responses from different AI tools instead of relying on just one answer. Seeing different explanations can help me understand a topic more clearly.
4. Claude-My Writing Support
I discovered Claude while working with longer content and writing tasks.
I like the way it can organise information and help me work through detailed material. It has also been useful when I need help developing prompts for other AI tools.
5. Canva AI – Exploring My Creative Side
Canva was where I started becoming more comfortable with digital design.
I began with simple posters and presentations and gradually moved on to logos, social media content, content calendars, and other marketing materials.
The more I practised, the more confident I became.
6. HeyGen – Discovering AI Avatar
I was introduced to HeyGen during my training.
Seeing an AI avatar present information was a completely new experience for me. It made me realise that video creation can be approached in ways I had never considered before.
7. ElevenLabs – Turning Text Into Voice
ElevenLabs was another tool that caught my attention.
The realistic quality of the generated voices surprised me. It showed me how AI can be useful when creating voiceovers for videos, presentations, and marketing content.
8. Google Flow – A Memorable Learning Experience
One of the most exciting parts of my AI learning journey was attending a three-day AI Conclave.
That was where I discovered Google Flow.
Seeing our mentors combine reference images, prompts, and scene descriptions to create AI videos was fascinating.
Watching an idea develop into a video in such a short time completely changed the way I looked at AI-powered content creation.
9. Google AI Studio – Building With Ideas
Google AI Studio was another experience that surprised me.
I had never imagined that someone without a coding background could explore app creation simply by describing an idea.
Watching a working application come together from a prompt gave me a completely different perspective on what technology can make possible.
10. Lovable – Making Building Feel Easier
Lovable was another tool I enjoyed experimenting with.
What stood out to me was how approachable the process felt. Instead of being intimidated by technical details, I could start with an idea and gradually develop it.
For a beginner like me, that made experimenting with websites and apps feel much less complicated.
What AI Has Taught Me
Looking back, it is surprising to think about how far I have come.
When I first started using ChatGPT, I never imagined that I would eventually be creating websites, designing marketing content, experimenting with AI videos, and exploring app ideas.
AI hasn’t replaced my creativity. For me, it has given me more ways to experiment.
The biggest lesson I have learned is that you don’t need to understand everything before you begin. Start with curiosity, try one tool, make mistakes, and keep learning.
Final Thoughts
My AI journey is still developing, and there are many more tools I want to explore.
I don’t think anyone needs to learn everything at once. Choose one tool that interests you, spend some time practising, and see where it takes you.
Sometimes, one small experiment can open the door to something completely new.
“I hope my journey encourages you to stay curious, keep learning, and try something new”.
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